About
Building brand growth on marketplaces
If I had to sum up my job in one sentence: I turn sales data into decisions that help a brand grow. Six years in e-retail, with an Amazon specialisation that has deepened with every role.
Erborian, my playground since 2022
A Korean cosmetics brand whose growth I support: I first managed campaigns and budgets, before taking on full responsibility for the Amazon division across five European markets in 2025 — France, Germany, Italy, Spain, the UK.
Watching an account multiply its revenue by 11 in a few years: an adventure that blends strategy, negotiation and analytical rigour.
A balance between numbers and action
Understanding a P&L in detail, then turning that reading into concrete decisions — a negotiation, a catalogue overhaul, a budget trade-off. I love environments where every choice is measurable, and where performance has a direct, visible impact on the brand.
A foundation built during my studies
A Web Marketing Bachelor's degree at ESCEN, with a semester abroad in Montreal, followed by a Master's in Direct & Digital Marketing at IAE Lille, completed as a work-study programme.
Always curious, I also enjoy exploring topics and worlds beyond e-retail — feel free to reach out if a project speaks to you.
Beyond work
01A few passions that feed my curiosity — and sometimes the way I work.
Beauty & K-Beauty
Working for a Korean cosmetics brand isn't just a job for me: I'm genuinely passionate about the beauty world and K-Beauty trends.
I actually write about it on my blog, among other topics →Travel & culture
From my student exchange in Montreal to my more recent travels, discovering new cultures remains one of my greatest sources of energy.
See my travels in photos →Sport
BodyPump, BodyAttack, weight training… sport is how I keep my energy and discipline, including in my day-to-day work.
World cuisine
A natural extension of my love of travel: I enjoy trying new recipes brought back from my culinary discoveries abroad.